We start by getting a thorough understanding of your business, the challenges you are facing.
Together with you and your organisation, we fill out our custom briefing template, which covers all the strategic inputs we need as a foundation for our work.
Once we have a thorough understanding of your business, we get straight to work. Focusing on 3 distinctly different brand positions, we create and present 3 unique directions for the given assignment.
This approach enables us to reach a tangible output quickly, rather than spending your valuable time on meetings and workshops.
The 3 proposals will give you a clear indication, of the impact each direction will have on the challenge you are facing.
We ensure that the 3 directions are distinctly different, giving you the opportunity to pick and choose from each direction.
You might like the creative concept from proposal 1, the colors from proposal 3, and the messaging from proposal 2. We adjust according to your inputs, and start implementing according to scope.
Day to day
People with 20/10 vision see at 20 feet what a person with regular vision sees at 10 feet.